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Steven Raichlen All Purpose Rub

A perfect gift for barbecue lovers. Master griller Steven Raichlen shares his All-Purpose Rub for meats, poultry, seafood, and vegetables. Each rub is made in small batches to Steven’s standard of quality.

This rub is a delicious blend of sea salt, brown sugar, sweet paprika, black pepper, garlic, onion, celery seed. Use rubs at the last minute as a seasoning salt or before cooking as a cure by rubbing it into meat then letting the meat marinate in the refrigerator for several hours.

Just a small amount delivers the authentic flavor of traditional barbecue. Store away from heat and light. Use within four months of purchase for best results. Made in the USA.
  • Vendor: Steven Raichlen
  • Includes: One All-Purpose Rub (6oz)
  • Care: Store away from heat and light
5.0 / 5.0
3 Reviews
5 Stars
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1 Star
Mmmmmmm good!
I used to make my own rubs, then found this product and I love it. I use it on chicken, steak, pork, ribs...anything I put on the grill. Good hearty flavor without being too hot
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May 15, 2011
Super Diverse
I needed a quick prep for BBQ salmon and this turned out fantastic! My guests were raving about the great taste. I've also used it on pork and chicken, and will now keep it as a staple in my pantry
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August 9, 2012
Excellent BBQ Rub
I used this rub with some filtered olive oil on both ribeye and T-Bone steaks. The flavor is great. The combination of the oil, a nice hot grill and the rub created the perfect tasting steak. There is something about this rub that helps to retain the juices in the steak. After BBQ-ing, I waited the standard 10 minutes to let the juice resettle into the steak. I had fifteen people at dinner and there was not enough left over to even give the dogs some scraps; absolutely delicious!!
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May 14, 2013

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